- Date: July 24, 2025
- Categories: After EffectsPremier Pro
🎬 Project Title: Social Media Content – Posts / Reels / Stories / Carousels / Ads
📅 Timeline: 2020 – Ongoing
🎨 Role: Social Media Content Designer / Motion Artist / Visual Editor
🛠Software Used: After Effects, Premiere Pro.
✨ Overview
This project was focused on creating scroll-stopping content tailored for platforms like Instagram, Facebook, YouTube Shorts, or LinkedIn. The goal was to align visuals with brand voice, increase engagement, and deliver share-worthy creatives that connect with the target audience.
🧩 Responsibilities
📱 Designed motion posts optimized for mobile-first viewing
🎯 Aligned layout, typography, and visuals with brand identity
🎞 Created short-form videos and stories with catchy hooks
📤 Delivered assets in correct sizes and formats for various platforms
🧰 Tools & Techniques
Motion & Video: 🎞 After Effects, Premiere Pro
Techniques: 🎯 Auto-layout for carousels, kinetic text, looped animations, transitions, color grading, trendy reel templates
âš Challenges & Solutions
Faced quick turnaround, brand inconsistencies, lack of visual references.
Adapted by creating a micro-style guide, using motion to unify, batching content efficiently while maintaining creative quality.
✅ Outcome & Feedback
📈 Boosted visual engagement, impressions, and shares
🌟 Received positive client/team feedback for creativity and consistency
✔ Content performed well with minimal changes — highly aligned with platform trends
🧠Reflection
Creating for social media taught me to think fast, design smarter, and adapt visuals for short attention spans. This project helped refine my ability to deliver impactful designs under pressure while keeping them fresh, relevant, and on-brand.